Privacy policy

Effective Date: May 12, 2026

Sestra ("we," "us," or "our") respects your privacy and is committed to protecting your personal information. This Privacy Policy describes how we collect, use, and share your personal information when you visit our website, shop in our store at 507A Millburn Ave, Short Hills, NJ, make a purchase, sign up for our email or SMS communications, or otherwise interact with us.

1. Information We Collect

We may collect the following types of personal information:

  • Contact information: name, email address, phone number, shipping and billing address
  • Order information: items purchased, payment details, transaction history, returns, and exchanges
  • In-store information: notes about your preferences, sizes, style interests, and how you discovered Sestra, captured to provide personalized service
  • Device and usage information: IP address, browser type, device type, pages viewed, and interactions with our website
  • Marketing preferences: whether you have opted in to email or SMS communications
  • Communications: messages you send to us by email, phone, text, social media, or in person

2. How We Collect Information

We collect information:

  • Directly from you when you place an order, sign up for emails or texts, visit our store, or contact us
  • Automatically through cookies and similar technologies when you browse our website
  • From the service providers and platforms we use to operate our business, including Shopify

3. How We Use Your Information

We use your information to:

  • Process and fulfill orders, including shipping, returns, exchanges, and customer service
  • Communicate with you about your orders or inquiries
  • Provide personalized in-store service and styling recommendations
  • Send promotional emails and text messages, if you have opted in
  • Improve our website, product selection, and customer experience
  • Detect fraud and protect our business
  • Comply with legal and tax obligations

4. Email and SMS Marketing

If you subscribe to our email list, we may send you updates about new arrivals, events, and promotions. You can unsubscribe at any time by clicking the unsubscribe link in any email.

If you provide your phone number, we may occasionally text you about your order, follow up after your visit, or share information about upcoming events. Standard message and data rates may apply. You can opt out of text messages at any time by replying STOP.

5. Cookies and Similar Technologies

We use cookies and similar technologies to help our website function, remember your preferences, analyze traffic through tools like Google Analytics and Shopify Analytics, and improve your shopping experience. You can control cookies through your browser settings.

6. How We Share Personal Information

We may share your personal information with trusted third parties that help us operate our business, including:

  • Shopify, which powers our online store and point-of-sale system
  • Payment processors
  • Shipping and fulfillment providers
  • Email marketing platforms
  • Analytics providers, including Google Analytics
  • Fraud prevention and security vendors

We may also share information when required by law, to respond to legal requests, or to protect our rights, customers, or business.

We do not sell your personal information.

7. Your Choices and Rights

Depending on where you live, you may have rights regarding your personal information, including the right to:

  • Request access to the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications

To make a privacy-related request, please contact us at hello@sestra.us.

8. Data Retention

We retain personal information for as long as needed to provide our services, complete transactions, maintain business and tax records (typically up to 7 years), comply with legal obligations, and resolve disputes. Marketing preferences are retained until you opt out.

9. Data Security

We use reasonable safeguards designed to protect your personal information, including SSL encryption and PCI-compliant payment processing through Shopify. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee absolute security.

10. Children's Privacy

Our website and services are not intended for children under 13, and we do not knowingly collect personal information from children under 13.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or legal requirements. When we do, we will post the updated version on this page and update the effective date above.

12. Contact Us

If you have questions about this Privacy Policy or would like to make a privacy request, please contact us at:

Sestra 507A Millburn Ave Short Hills, NJ 07078 hello@sestra.us 973-313-4079