Tanya’s journey in fashion began with Bridge Showroom, the business she and her husband Ken built during the 2008 financial crisis. What started as a bold step in uncertain times became a respected wholesale showroom, connecting European fashion brands with retailers across the U.S.

Over the years, Tanya built trusted relationships with designers and boutiques, developing a sharp eye for quality and a deep understanding of what women look for in their everyday wardrobes. She became known for curating collections that felt both wearable and refined - styles that paired European ease with modern, approachable design.

Sestra is the next chapter in that journey. With decades of industry insight, Tanya brings her expertise and curation directly to women, offering access to thoughtfully chosen pieces that make getting dressed feel simple, elevated, and joyful. Through Sestra, she continues her mission of sharing the best of European fashion in a way that feels personal, warm, and distinctly inviting.